MEET EVERY MOMENT
Meet the moment with customers
A recent Sitecore survey revealed that consumers have high expectations for how brands interact with them along the buying journey. Having the right technology and organizational processes can help brands deliver.
8 in 10
consumers say it's very powerful when brands remember previous actions they have taken1
of consumers say it's important for brands to provide a relevant, helpful experience throughout the buying journey1
Key tactics to help you execute seamlessly
- Develop workflows that bring your teams together for content planning, creation, and management
- Establish processes that give marketing oversight of all content that’s being created and what channel or customer need it's being created for
- Connect your commerce, content, and social media platforms to encourage seamless sharing across teams
- Consider how you manage the roll out of global campaigns – what can you do to ensure consistency across locations?
- Build a commerce environment that can manage online and in-store experiences as well as emerging “phygital” environments
- Choose a platform that can support B2B and B2C commerce, as well as franchise, distributor, and marketplace models
Integrated solution transforms the experience
Central Queensland University connected 50 disparate systems to create a seamless student experience, while reducing student and staff frustration.
We've helped these brands execute seamlessly
Get started with Sitecore
A full-suite digital experience platform from Sitecore enables you to collaborate effortlessly on strategy and creation – uniting your knowledge to meet your consumers' expectations with consistency, accuracy, and flair.
1. 2022 Brand Authenticity Report