How to organize and scale teams for digital maturity
The digital experience challenge
Digital customer experience management is as necessary today as it is challenging. It requires developing and executing on strategies that maximize engagement and lifetime value. This is done by providing contextualized experiences that match the real-time intent of customers and prospects no matter where or when they take place, across geographies and lifecycles.
Whether you’re just beginning your journey to customer experience maturity or leading a large, complex, and mature organization, you’ll discover deep insights and practical guidance on developing, managing, and scaling a high-performance digital experience program, including:
How to use Sitecore’s Digital Experience Maturity Model® to understand and mature your digital experience program
The core- and extended-team roles required for success in each digital experience maturity phase
Best practices for scaling teams to match higher maturity stages
Efficient ways to manage programs of large scale, scope, and velocity
Agenda
8:30-8:40
Intro and welcome
8:40- 9:00
Marcus Ivarsson
9:00-9:20
Thomas Obermeier
9:20- 9:40
Mia Koskinen
9:40-10:00
Q&A
10:00-10:30
Networking and finish
When
Tuesday, August 30, 2022 8:00 AM
to
Tuesday, August 30, 2022 10:30 AM
EET
Where
Accenture/Avanade office
Porkkalankatu 5
Helsinki,
Finland
Deep experience of content management from supporting global companies handling their content lifecycle tools, translation processes and information structures. Strives to simplify and improve the user experience of working with content management after working more than ten years together with content editors around the world.
Thomas Obermeier has been at home in the IT and software world for more than 15 years. As a Senior Value Consultant, he supports prospects and customers in defining and increasing their business goals and underpinning requirements using business cases and added value. He lives to support companies in their digital transformation and to advise them on strategic issues.
Mia Koskinen, MBA, is an Account Executive in Lionbridge’s Nordics team. She is a veteran in localization and content creation having held various positions in both operational and business development roles. Her current interests are in further streamlining the content lifecycle from creation to consumption for any type of content.
