Sitecore has strengthened the quality and reach of its digital experience solutions by opening four new offices in South Europe.

Part of a wider international expansion drive, the new offices in Paris, Milan, Madrid, and Athens not only boost our footprint and market share in these regions, but also increase opportunities for our existing customers across the globe.

Forging new, local relationships in these key South European regions gives us invaluable access to localized skillsets, knowledge, and experience so that we can deliver even more advanced, innovative digital experiences to our customers.

The South Europe region provides exciting growth opportunities for brands, and via Sitecore’s digital experience suite, our customers will be able to access these and improve their own performance in this region.

Our Sitecore team will work closely with global and local partners in each market to deliver a holistic approach to roll-out both our all-in-one and composable digital experience offerings, accelerating, and expanding customers personalized, connected journey in terms of our content, experience, and commerce.

This expansion is being supported by a recruitment drive which welcomes William Bailhache, who becomes the South Europe Area Vice President, based in Paris. He will be supported by Cyril Reinhard, Regional Vice President at Sitecore France.

“The recent acquisitions (Four51, Boxever, Moosend) made by Sitecore clearly mark the group's ambitions to redefine the bases of Digital Marketing,” said William Bailhache. “The objective is clear, to support large companies in their strategy: a SaaS alternative to gain agility, amplify the impact of experiences, generate income and ensure perfect control of digital operations.”

Also welcomed to the team are Federico Tota, Regional Vice President at Sitecore Italy and Rafael Romero, Regional Vice President for Sitecore Iberia. Panos Melissaropoulos, Agency Alliance Manager at Sitecore, joins us via the acquisition of Moosend and is based in Greece where the team will expand significantly in the coming weeks.

Sitecore revealed exciting growth plans some months ago with $1.2 billion investment, the largest ever in martech and will accelerate our product innovation, double our go-to-market presence ” said William Bailhache. “Fortunately, Sitecore also has very solid references in this region such as L’Oréal, Pernod Ricard, Suez and, above all, increased support from the Salesforce and Microsoft teams.
The Partner, Agency and Integrator Ecosystem is a fundamental issue for us. To this end, teams dedicated to supporting partners have also been deployed in France, Italy and Spain.”