Carter Jonas: Highly personalized website engagement
Carter Jonas is a leading UK property consultancy and estate agent with a broad customer base across the residential, commercial and land markets. In an industry that relies on personal attention, highly customized digital engagement is key to capturing and keeping prospective customers' attention across channels.
Working with Delete, Carter Jonas implemented a Sitecore digital engagement platform that not only creates a single customer view, but records and evaluates every customer interaction. The company's new website integrates and personalizes a previously fragmented customer experience through targeted content, automated responses, and tailored conversion funnels.
Since launch, Carter Jonas has seen significant growth in website traffic, on-site engagement, conversion rates and lead-based inquiries.
- Acquire new customers
- Improve conversion rates
- Integrate fragmented brand identity
- Create centralized customer view
- Create an integrated customer experience platform that delivers truly personalized customer engagement while generating and enhancing a rich view of customers over time and across multiple touchpoints.