Royal Automobile Association of South Australia has improved the performance of its website, increased automation, made site services more efficient and provided customers and visitors with a better experience.
Sitecore Experience Awards
Royal Automobile Association
SEA category: Most sophisticated implementation

Challenges
- Rebuild and improve existing website
- Improve site stability and performance
- Repair slow site load time
- Improve Google speed ranking
- Make it easier to manage and deploy content
Solutions
- Sitecore Experience Platform (XP 9.1)
- Sitecore Experience Database (xDB)
- Sitecore Experience Accelerator (SXA)
- Sitecore JavaScript Services (JSS)
- Sitecore Services
- Integrations include:
- Sitecore Speedy (partner developed)
Results
- Launched a new and cleaner website that is fast and helps customers find content they need quickly
- Improved site speed to 77 out of 100 on Google’s PageSpeed Insights ranking scale
- Helped to improve SEO ranking with Google
- Improved automation
- Enabled editors to more efficiently manage the content lifecycle from creation to launch
- Refreshed site apps – such as the claims journey – to improve customers’ experiences
- Increased time to market for new content and services

Platinum Solution Partner
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