The VicRoads website has around one million visits per month and is the second highest trafficked Government website in Victoria. The upgrade of this website is essential in helping VicRoads to deliver its services effectively to Victorians in this digital world.
Most Victorians will use the website to gain and renew their licences, renew registrations, and view road conditions. A key customer segment is the young learner driver who expects and prefers to conduct transactions online. The Learner Permit Practice Test is one of the most highly used parts of the website, yet provided an experience only usable on desktop. The new website allows these key VicRoads customers to use the practice test in a way familiar with their lifestyle. Finding a Licensed Vehicle Tester to conduct a roadworthy test has also been transformed into an easy, convenient experience through the new map interface. Customers can see personalised freeway times and other traffic information right from the home page:
The new site presents an outstanding user experience across any device, and sets the platform in place to provide a greater number of services online. It is leading the way with how government departments communicate and deliver services to the general public.
Partner: Deloitte Digital