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Abell Pest Control’s flexible website tells better stories, generates better leads and takes customers on simple, personalized journeys.
Sitecore Experience Awards
Abell Pest Control
SEA category: Most intelligent content optimization
Challenges
- Develop a single multisite for a streamlined user experience
- Personalize digital experiences for customer engagement
- Improve site/article search
- Consolidate media items
- Create flexible, scalable model
- Provide location-based user experience
Solutions
- Sitecore Experience Manager (XM)
- Sitecore Experience Platform (XP 9.0)
- Sitecore Experience Database (xDB)
- Sitecore GEOIP
- Sitecore Forms
Results
- Enhanced brand awareness led to better lead generation
- Enabled better story-telling aligned to users
- Improved performance to drive more traffic across the platform
- Simplified customer journeys
- Developed mobile-friendly, intuitive design and SEO-friendly content
- Streamlined navigation structure with personalization ability
- Rolled out new websites quickly with brand consistency
- Planned for future growth with scalable, flexible platform
- Increased site performance
Silver Solution Partner
Altudo helps businesses deliver exceptional customer experience through 1:1 personalization & enhanced engagement - to grow revenue streams. The organization fosters transforms marketing efforts from a lead or demand generation model to a revenue & business outcomes roadmap that focuses on ROI & growth.
Learn more about Altudo
