Sitecore Experience Awards

Scope

SEA category: Most impactful human connections in a changing world

Sitecore Experience Awards 2018

With accessibility as its watch-word, the new Scope website is making access to vital information and support for disabled people faster, easier and more personalized.

Please, can I congratulate you all for the new website. It's fully accessbile with a screen reader as well.

Site visitor feedback

Industry

Nonprofit

Region

See the project

scope.org.uk

Challenges

Support shift towards more digital and online accessibility for disadvantaged people
Empower audiences to go online for quality information, advice and self-sufficiency
Present a zero-discrimination platform with no less than 100% accessibility
Increase donor conversion; inspire, support and drive recurring donations and fundraisers
Provide a solution for staff to unify content related to sharing, publishing, editing and advice

Solutions

Sitecore Experience Manager (XM)
Sitecore Experience Platform (XP 9.1)
Sitecore Experience Database (xDB)
Sitecore Connect for Microsoft Dynamics
Integrations include:
- Microsoft Office 365
- Microsoft Azure PaaS
- Vanilla forums
- Job boards
- Donation systems

Results

Access to support increased by 24% with bounce rate down to 8% (mobile by 9%)
Simplified processes with 39% cut in search refinements
Reduced pages from 1,720 to 450
Inspired 20% more fundraising page visitors to become more engaged
Facilitated meaningful support search far exceeding WCAG 2.0 accessibility standards
Made most important content quick to find with search-driven contextual advice
Factored in barriers like old technology and poor internet so whole site loads 44% faster
Acts as an online accessibility best practice standard for other UK charities, businesses

Silver Solution Partner

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