Carglass® is the specialist in repairing and replacing car windows. With its new website, Carglass® is even surpassing the expectations of the customer.

All local Carglass® websites are developed and administered from one central platform in London. Belgian Carglass® employees wanted more flexibility to make changes to their website to address their customers in Belgium and Luxembourg.

Sitecore was chosen because the solution centrally focuses on the customer experience – just like Carglass® who always sees its customers as the key focal point. In addition, the possibilities with regard to personalization and marketing automation were very appealing. Carglass® selected the full-service digital agency The Reference as implementation partner because of their extensive knowledge of Sitecore.

The new website runs on Microsoft Azure, which gives Carglass the flexibility to quickly increase their server capacity during peaks. As the site is now fully responsive, it now generates twice as many appointments via smartphone or tablet than the old website. In addition, the customer effort score increased.