Foodstuffs Ltd, New Zealand’s largest grocery cooperative, gave shoppers the ability to shop when, where and how they want through a compelling omni-channel experience.
Sitecore Experience Awards
Foodstuffs North Island Ltd
Award: Best Commerce Experience
Challenges
- Innovate to deliver the best possible shopping experience
- Provide multi-channel options for customers: when, where, and how they want it
- Embark on digital transformation journey to impact culture, technology and ways of working
- Achieve the goal of “Winning Online,” all in the service of great customer and business outcomes
- Bring together web browsing and shopping into an App so customers can start on a browser and finish on the app, providing a consistent digital shopping experience
- Offer 15,000 total products across 120 stores with 100’s of changes every week
Solution
- Sitecore Commerce (XC 9.0)
- Sitecore Experience Database (xDB)
- Sitecore Experience Accelerator (SXA 1.7)
- Sitecore Experience Cloud
- Integrations include:
- Algolia for product and search capability
- FSNI Service Layer for product details, images and pricing
- Mapbox for the delivery map
- Paymark for the payment provider
- Google Maps for the map for Click and Collect
Results
- Supported the needs of the shopper who finds browser-based shopping more convenient
- Extended the shopping channel to the web broadening reach and increased web traffic
- Grew the online channel whilst meeting the overall required profitability levels of the business
- Built new demand prediction models
- Increased staff to keep up with demand and order picking
- 170% increase in the number of orders generated a 158% uplift in sales
Platinum Solution Partner
AKQA, one of the world's most award-winning agencies, uses digital strategy, creativity and technology to create strong brand experiences, customer journeys and concepts. They specialize in creating omnichannel solutions that deliver value across all digital touchpoints.
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