Webinar #3
The true cost of content
Save money, reduce risk, enhance your customers experience
Go beyond the complexity, simplify your content operations and maximise your ROI
Guest implementation partner Deloitte Digital joins us for this informative webinar discussing how content is in every channel and every interaction with your customers but creating, managing and maximising it still challenges even mature brands. Learn how to get beyond the complexity to simplify content operations and ramp up ROI. What are the challenges we see from organisations platforms and tools in regard to planning, managing and delivering content? Tune in to see how Sitecore Content Hub can help solve these challenges.
About Sitecore Content Hub
To effectively and confidently plan, deliver, and monitor omnichannel campaigns with rights approved assets, marketing departments must be empowered with simplified asset management, accelerated content creation, and streamlined processes. Sitecore Content Hub integrates digital asset management with digital rights management, marketing resource management, content marketing, and product content management all in one collaborative platform so the entire marketing department can work together in synergy, not isolated in silos.
About Deloitte Digital
Deloitte Digital is a Platinum Sitecore Implementation Partner with one of the largest practices in Australia. Deloitte Digital is committed to helping clients unlock the business value of emerging technologies. We provide clients with a full suite of digital services, covering digital strategy, user experience, content, creative, engineering and implementation across mobile, web and social media channels.
About the presenters
Debra Taylor
National Content Principal, Deloitte Consulting
Deloitte Digital
Debra is one of the country’s most experienced and long-standing content strategists. Her unique approach combines many years as a writer, editor, editorial director and publisher with an understanding of how content can deliver upon strategic business objectives. She has successfully created content strategies for University of Sydney, icareNSW, the Department of Health, QBE, First State Super, Chartered Accountants ANZ and many others.
Rebecca Mangan
Head of Business Value and Strategy, Asia Pacific Japan
Sitecore
Bec is passionate about digital products and creating seamless online experiences across them, which have mutual benefits for both the consumer – by way of making their life easier – and business impact, such as increasing revenue and operational efficiency.
Her experience includes seven years in digital agencies, managing and delivering digital platform strategies, user experience reviews, and usability testing for blue chip clients, including Commbank, Sunsuper, NRMA, Accor Plus, Nikon, Nestle, Panasonic, Anglicare, and Lion.