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Challenge_1

Challenge

  • Reduce death rate from heart disease and stroke by 25% by 2020
  • Launch new website unifying 14 legacy sites
  • Streamline site maintenance, eliminate duplication of effort
  • Serve diverse audiences with targeted, personalized content
  • Optimize site for mobile access, SEO ranking

Solution_2

Solution

  • Personalize customer communication by leveraging analytics
  • Multilanguage support
  • XConnect Client Application Programming Interface (API)
  • Sitecore® Experience Database™ (xDB) (planned)
  • Integrations (planned)
    • Blackbaud Customer Relationship Management (CRM)

Result_3

Result

  • Created digital ecosystem reflecting unified brand identity
  • Optimized desktop and mobile online customer experience
  • Gained organizational agility across national and provincial operations
  • Increased donation revenue 19% to support medical research
  • Increased organic search traffic 67%; mobile users 52%; newsletter signups 100%

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Gold Solution Partner

Sid Lee is a collective of 600+ makers and thinkers who use the power of collaboration to create work that matters. As the first Sitecore partner in North America in 2004, Sid Lee has delivered over 100 Sitecore projects from strategic accompaniment to full-stack implementation.

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