Challenge
- Complement distinctive dining experience
- Increase online reservations
- Optimize sites for mobile access, SEO ranking
- Grow public company through agile market response
- Support franchisee success through flexible digital platform
Solution
- Sitecore® Experience Platform™ (XP) (v8)
- Multilanguage support
- Client Application Programming Interface (API)
- Sitecore on Microsoft Azure Infrastructure as a Service (IaaS)
- Integrations:
- Third-Party real-time online reservation network
- New Relic digital performance monitoring and management
- IBM Watson Marketing
- Private dining sales, gift cards, online ordering partner integrations (planned)
Result
- Enhanced online experience to tell the story of the immersive dining experience
- Increased online reservations by 5%
- Gained business agility to free developer time, empower business users
- Accelerated content updates from days to hours
- Reduced bounce rates to less than 4%
Platinum Solution Partner
Huge is a 15-year old, full-service digital agency that provides business strategy, design, marketing and technology services. Huge has developed a methodology and culture that unites research, strategy, design, marketing, and technology. Cross-discipline teams work alongside client team members in a deeply collaborative approach, which is key to successful delivery for all clients.
Learn more about Huge