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Challenges_1

Challenges

  • Customers want distinctive vacations
  • Personalize customer interaction across marketing and sales channels
  • Increase operational efficiencies

Results

  • 75% of current vacation owners conduct transactions online (reservations, payments, mortgages)
  • $3 million projected annual savings in call center operations, assuming a 75% adoption rate in this channel
  • $10 million projected annual revenue lift from increased activation rates due to convenience of booking online

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