Co-Founder, Altola, Inc., and Honorary Sitecore MVP
Lars Birkholm Petersen, Sitecore MVP and expert on digital experience, personalization, and AI, is co-founder of Altola, Inc., a boutique agency focused on architecting personalized digital experiences. He is also Sitecore’s former vice president, business optimization.
Sasha is a successful business journalist who has produced and reported for leading news outlets including CNBC and Sky News. After broadcast journalism she joined the communications team at Coca Cola where she drove video communications interviewing senior leaders and creating product films. She joined Meet the Boss as an editor and presenter earlier this year.