Make everyone a preferred customer
Imagine if you could offer every customer consistently individualised, relevant experiences—just when they’re ready for them and wherever they are. You’d need data on their current and previous interactions with your brand, regardless of the channel; and you’d need your digital marketing platform to have a content system robust enough for enterprise-scale performance and ease of use. You’d need your commerce or marketing platform to be both integrated and flexible so that, when the customer is ready, content or offers get automatically dispatched wherever that customer is. With Sitecore Experience Cloud™, you get the holistic view of the customer needed to deliver the truly engaging experiences that make every customer feel like a preferred customer.