Skip to content

Interactive brand experiences

Best practices for contextual relevance at scale with AI-powered search

Webinar details

Available On Demand
Language: English
Duration: 1 hour

Best practices for contextual relevance at scale with AI-powered search


Delivering relevant, personalised content at exactly the right time is the goal of every marketer. In fact, 74 per cent of website visitors expect personalised content when they come to your site. The difficulty comes with scaling this effort as your visitor base and audience grows. Manually adjusting the relevance and personalisation of the website becomes a massive resource and time investment. There is a way to deliver personalisation - that scales. AI-powered search apps with native Sitecore integration use machine learning to deliver contextual relevance 'out of the box' and automate the tuning analysis of your website search. The result? Marketing leaders are able to create Sitecore websites that automatically combine assets, product offers and content - completely personalised for each visitor's unique activity, profile and intent.

In this session you’ll learn how you can deliver the most contextually relevant results to your visitors who use search as their primary navigation on your Sitecore website. Coveo Chief Marketing Officer Mark Floisand will provide best practices for developing contextually relevant brand experiences on your website, while delighting your customers and increasing your conversion rate.

About the presenters

img

Mark Floisand

Chief Marketing Officer, Coveo

Thank you for registering!

You will receive a confirmation email shortly.

Webinar details

Available On Demand
Language: English
Duration: 1 hour
2017-09-06 00:00:00 2017-09-06 01:00:00 UTC Best practices for contextual relevance at scale with AI-powered search https://event.on24.com/wcc/r/1460112/B6411D3E326E62829AAA44680711FF88 best-practices-for-contextual-relevance-at-scale-with-ai-powered-search