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Analyzing campaigns from click to revenue

Webinar details

Available On Demand
Language: English
Duration: 1 hour

Discover how to use Sitecore Path Analyzer to measure the ROI of every marketing campaign


As a marketer, you already know that your work makes a major contribution to sales and revenues. Now you can prove it. This session, led by Sitecore’s marketing operations manager, uses Sitecore Path Analyzer to track click-to-revenue results of campaigns built with a full complement of Sitecore features and capabilities. We’ll track the results of every click on the campaign and follow the path of the current and future customers to revenue. Whether you’re new to Sitecore or an experienced user, this session will show you that Sitecore doesn’t just “drink our own champagne.” We share it with our customers.

About the presenters

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Eric Jan C. van Putten

Senior Manager Marketing Operations, Sitecore

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Webinar details

Available On Demand
Language: English
Duration: 1 hour
Watch On Demand

Discover how to use Sitecore Path Analyzer to measure the ROI of every marketing campaign