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Sitecore Digital Destiny Tour 2017


23rd November 2017

Transform your customer experience and drive your own digital destiny

Unfortunately, this event is now SOLD OUT.

Sitecore Digital Destiny Tour is a jam-packed one-day event, exclusively for Sitecore’s customers, prospective customers and partners in London. The sessions will cover everything you need to know about creating incredible online customer experiences, and are all about learning from peers who were on the same path as you, and followed it to success. This event covers business sessions that are catered for CMOs, Marketing and Digital Leaders, E-Commerce Managers, Marketing Heads and Digital/IT Heads

Insightful sessions to transform your career.

Keynote presentations from Sitecore, Forrester and our Gold sponsor Valtech. Sessions with insights around digital marketing, experienced partner sessions with Customer stories together with our silver sponsors that will guide you through your digital destiny, as well as Sitecore sessions with tips and tricks that you can take home.

The new version of the Sitecore Experience Platform is here!
This is a great chance to learn about the latest and the most significant update to our Sitecore Experience Platform—one that will dramatically change the way you do digital marketing.

Sitecore — with machine learning
Learn how to get ahead of the curve and prepare for the future of machine learning, digital personal assistants, chatbots, headless CMS—all emerging topics that will shape the next-gen customer experience.

Meet new peers to drive your own digital destiny
Take your marketing expertise further as you connect with Sitecore executives, product experts, customers, and partners.

To all our partners: please join the breakout sessions after lunch. You will get a deeper dive into Sitecore Experience Platform and Sitecore commerce, and learn about the latest changes. Understand more about Sitecore in the cloud (Azure) - and how to deploy Sitecore to Microsoft Azure – these sessions will only be open for partners. We have reserved a maximum of 2 seats per partner, extra seats should be confirmed by Sitecore.

Date: 23rd November 2017
Venue: St Pauls
Please note that this event is free of charge.


8:00-9:00   Registration, breakfast and networking
9:00-9:10   Welcome session
Craig Talbot, Regional Vice President, Sales, Sitecore

Sitecore Keynote: Driving your digital destiny
Digital transformation is pushing customer expectations to a new height. Learn what is needed to satisfy the customer of tomorrow.
Mark Wheeler, VP EMEA Marketing, Sitecore

09:40-10:15   Driving the next-generation customer experiences
Today’s CX leaders must create experiences that meet or exceed customer expectations to drive profits. In this session we will go through the key trends shaping the future of customer experiences and the best practice embracing these trends.
Forrester, Thomas Husson
10:15-10:45   BREAK
10:45-11:45   Sitecore Leading the way: What´s new in the latest version of the Sitecore Experience Platform
Learn about the latest and the most significant update to our Sitecore Experience Platform—one that will dramatically change the way you execute your digital marketing strategy and programs
Charles Bell, Head of Pre-Sales, Sitecore

L’Oreal & Valtech implementing Sitecore on Microsoft Azure PaaS
A story of business transformation at an incredible scale!
George Smith, MD (digital) & Chris Andrews, Technical director, Valtech

12:15-13:00   LUNCH

How to become successful in digital business –
room 1
Partner Track –
room 2


The importance of technology in driving cultural change
Edward Bearcroft, Head of Retail Information Systems, M&G Investments


Deep-dive into the new version of the Sitecore Experience Platform
SXA, Xconnect
John Penfold

13:40-14:15   Wagamama & Codehouse: Driving innovation for a better customer experience
Leveraging Sitecore XP for Wagamama’s takeout site delivered a fantastic commerce customer experience with measureable business benefits.
Matthew Tilbury, Sitecore MVP, Codehouse

Sitecore Commerce
Deep Dive, latest features
Christopher Kennedy, Commerce Sales Engineer, Sitecore

14:15 – 14:40   BREAK
14:40 – 15:05  

Revamped Commerce Platform Accelerates Marketing
With the latest version of Sitecore Commerce you will discover new possibilities enhancing your commerce experience
Thomas Møller, Manager Sitecore Commerce EMEA, Sitecore

14:40 -15:00

Online Commerce: Delivering Advanced Personalization with AI-Powered Search and Sitecore xDB
Site search is the foundation of personalization - but only if xDB personas and profiles extend into site search. Use AI-powered search and machine learning to create personalized and relevant experiences - driven by search - that meet your clients’ needs for their website in conjunction with Sitecore.
Wim Nijmeijer, Sr. Sales Engineer & Henry de Jong, MD , Coveo

15:05 - 15:30  

Thinking about Sitecore Commerce: a look at a real-life commerce scenarios
How to enable everyday scenarios and Sitecore commerce’s extensible architecture to help you to speed up the time to market.
Saurabh Sachdeva, Solution Architect, EPAM


Data-driven Systems of Intelligence
Building on the benefits of running Sitecore on Azure, the flexibility and power of Microsoft Azure PaaS workloads offer huge opportunity for businesses to innovate and differentiate in ever-more disrupted markets
Alex Montgomery, UK Lead- Azure Application Innovation, Microsoft

15:30 - 16:00  

Get Ready: The Journey to Customer Experience Success Starts Here
What does it take to generate business value using contextual customer experiences? Successful organizations demonstrate that readiness and a step-by-step approach are essential. In this session we’ll share best practices, tips, customer cases and valuable how-to advice to help you and your organization accelerate time-to-value using Context Marketing.
Chris Nash, Senior Consultant, Business Optimization Strategies, Sitecore


The Benefits of Sitecore in the Cloud
Rackspace will talk you through how we help customers & partners design, optimise, manage and secure the technology infrastructure needed to gain the most value from their Sitecore implementations. We use the insight from thousands of accredited engineers to build processes, systems and tools to optimise infrastructure and provide an ongoing managed service that adapts to client requirements.
John Coulston, Partner and Alliance Leader, Rackspace


Extending The Power of Sitecore with Technology Partner Solutions
John Austin, Sr. Program Manager, Technology Partner Program Sitecore

Thank you to our sponsors:




If you need any assistance in regards to this event please contact our UK team:

If there are any questions or you would like to learn more, please feel free to contact us.