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Sitecore Digital Destiny Tour 2018

New York


March 14th 2018


Transform your customer experience and drive your own digital destiny

Sitecore Digital Destiny Tour is a jam-packed one-day event, exclusively for Sitecore’s customers, prospective customers and partners in New York and the surrounding area. The sessions will cover everything you need to know about creating incredible online customer experiences, and are all about learning from peers who were on the same path as you, and followed it to success. This event covers business sessions that are catered for CMOs, Marketing and Digital Leaders, E-Commerce Managers, Marketing Heads and Digital/IT Heads

WHY ATTEND?
Insightful sessions to transform your career.

Keynote presentations from Sitecore and sessions with insights around digital marketing, experienced partner sessions with Customer stories together with our sponsors that will guide you through your digital destiny, as well as Sitecore sessions with tips and tricks that you can take home.

The new version of the Sitecore Experience Platform is here!
This is a great chance to learn about the latest and the most significant update to our Sitecore Experience Platform—one that will dramatically change the way you do digital marketing.

Sitecore — with machine learning
Learn how to get ahead of the curve and prepare for the future of machine learning, digital personal assistants, chatbots, headless CMS—all emerging topics that will shape the next-gen customer experience.

Meet new peers to drive your own digital destiny
Take your marketing expertise further as you connect with Sitecore executives, product experts, customers, and partners.

CONFERENCE DETAILS
Date: Wednesday, March 14th
Venue: Marriott Downtown
Address: 85 West St, New York, NY 10006
Please note that this event is free of charge.


Agenda


8:00-8:30am

Registration, Breakfast and Networking

8:30-8:40am

Welcome session
Mar Brandt, Vice President, Americas Enterprise Accounts, Sitecore

8:40-9:10am

Sitecore Keynote: Driving your digital destiny
Every business is at a different stage of digital transformation right now. As consumer expectations continue to evolve at an accelerated pace, what are businesses to do? Discover how Sitecore can help you not only meet your customers’ expectations but surprise and delight them in a way that can win loyalty for life. Join us as we outline the tools needed to build long-term sustainable growth for your business, and learn more about Sitecore’s new capabilities that you won’t want to miss.
Mark Wheeler, VP Global Marketing, Sitecore
Jason St-Cyr, Technical Evangelist, Sitecore

9:10-9:45am

Driving the Next-generation Customer Experiences
Today’s CX leaders must create experiences that meet or exceed customer expectations to drive profits. In this session we will go through the key the future of customer experiences and the best practice embracing these trends.
Featured Speaker: Brendan Witcher, Vice President/Principal Analyst, Digital Business Strategy, Forrester

9:45-10:30am

BREAK

10:30-11:30am

Sitecore Leading the way: What´s new in the latest version of the Sitecore Experience Platform
Learn about the latest and the most significant update to our Sitecore Experience Platform—one that will dramatically change the way you execute your digital marketing strategy and programs
Jason St-Cyr, Technical Evangelist, Sitecore

11:30am-12:00pm

L’Oréal & Valtech Implementing Sitecore on Microsoft Azure PaaS
A story of business transformation at an incredible scale!
Valtech, Gold Sponsor

12:00-1:00pm

LUNCH


How to become successful in digital business

1:00-1:25pm

Product Strategy & Innovation in Life Sciences: transforming the online experience of the Merck Manual of Diagnosis and Therapy
Seeking to reach 3 billion healthcare professionals and patients by 2020, and to provide free access to accurate and reliable medical information on every content, Merck partnered with Avanade to design and deploy the Merck Manual online (professional, consumer and veterinary versions). In this session we will explore the evolution of this program which currently supports more than 290,000 page views per day, and we will discuss potential evolutions for the online content experience.
Avanade, Silver sponsor

1:25-1:50pm

AI-driven Website Assistance for a Leading Healthcare System, Bon Secours
After over 50 years in business, Bon Secours remains relevant to its patients by leveraging AI to create personalized online experiences. Using Coveo with their Sitecore website, Bon Secours helps direct users to the right resources at the right time, providing the outstanding experience expected by their patients. Learn how AI-driven website search and recommendations can transform the user’s digital experience.
Coveo, Silver sponsor

1:50-2:15pm

Accelerating Time To Market with Sitecore & Helix
Learn how EPAM helped its customer to deliver a scalable, multi-site solution for its properties and brands in six months. Leveraging Sitecore and Helix guidelines, the solution also included a rebranded loyalty rewards program and new booking engine as an add-on feature for property websites.
EPAM, Silver sponsor

2:15-3:00pm

BREAK

3:00-3:30pm

Revamped Commerce Platform Accelerates Marketing
With the new Sitecore Commerce version update, you will discover new possibilities enhancing your commerce experience
Joel Gardner, Commerce Sales North America, Sitecore

3:30-4:30pm

Get Ready: The Journey to Customer Experience Success Starts Here
What does it take to generate business value using contextual customer experiences? Successful organizations demonstrate that readiness and a step-by-step approach are essential. In this session we’ll share best practices, tips, customer cases and valuable how-to advice to help you and your organization accelerate time-to-value using Context Marketing.
Lars Petersen, VP, Business Optimization (SBOS)




Thank you to our sponsors:

Gold

Silver

    

Bronze

           

Register for the Sitecore Digital Destiny 2018

 

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