ANALYST REPORT

Sitecore named a B2B commerce Leader

IDC MarketScape: Worldwide B2B Digital Commerce Applications for Midmarket Growth 2023–2024 Vendor Assessment
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Sitecore has been named a “Leader” in the IDC MarketScape for Worldwide B2B Digital Commerce for Midmarket 2023-24 Vendor Assessment.

We believe this recognition highlights the strength of Sitecore OrderCloud as a solution to help drive growth for upper mid-market companies looking for a flexible, developer-friendly solution built on MACH architecture with AI personalization capabilities. Sitecore’s unified approach to commerce is ideal for B2B, B2C, or B2B2C setups led through agility, AI, data, or the overall digital experience.

“B2B midmarket commerce serves as the unsung hero of global economic activity. Perennially eager to invest in software that will advance commerce to the next level, midmarket companies hardwired for growth — which this IDC MarketScape refers to as midmarket growth (MMG) companies — have high expectations of SaaS vendors” said Heather Hershey, Research Director, Worldwide Digital Commerce CIS at IDC and author of the assessment. “MMGs don't back away from new technology when the macroeconomic headwinds are daunting. When extremely large enterprises pull back, MMGs lean in to seize the opportunity.”

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