Sitecore Experience Awards
BLG
SEA category: Most intelligent content optimization
Project brief
Law firm Borden Ladner Gervais (BLG) embarked on a digital transformation initiative that boosted its presence as a thought leader, increasing traffic to expert content by more than 200% in two months.
About
BLG
Professional Services
North America
Products
XP
XM
CHALLENGE
Design an exceptional user experience
- Develop complete revamp of user flows
- Create connected content
- Update, revise and translate content
- Implement powerful, relevant search
SOLUTION
Solutions used
- Sitecore Experience Manager (XM)
- Sitecore Experience Platform (XP 9.2)
- Integrations include:
- Azure PaaS
- Coveo