Sitecore Experience Awards
Essex
SEA category: Most impactful human connections in a changing world
Project brief
Essex Property Trust, a real estate investment fund, offers a personalized community experience to apartment residents, with a modernized digital presence.
About
Essex
Real Estate
North America
Products
XP
CHALLENGE
Help future apartment residents do more digitally
- Drive traffic
- Move property amenity and location management
- Develop a modern content management system
- Streamline administrative processes
- Make site fully responsive across all devices
SOLUTION
Solutions used
- Sitecore Experience Platform (XP 9.1)
- Sitecore Managed Cloud
- Sitecore Experience Accelerator (SXA)
- Integrations include:
- Yardi
- RENTCafé
OUTCOME
Automated real-time information listing
- Improved communication to current and future residents
- Moved toward an online buying cycle
- Reduced manual and error-prone application processing
- Delivered value with quick updates and new pages
- Recently helped residents find comfort with #HomewithEssex campaign
- Incorporated all property data
- Auto-populated and fed external internet listing services