Frasers Property
Frasers Property continuous optimization transformation with Sitecore
Honorable Mention
Most Intelligent Content Optimization
357.22%
increase in page views
59.36%
increase in time spent on landing pages
Project brief
Utilizing Sitecore’s Experience Platform, Switch & Frasers Property joined forces to optimize the experience for residential property seekers, in order to increase engagement and brand awareness by nurturing through personalization. The initial data shows overall on-site engagement has improved with a 357.22% increase in page views, and a 59.36% increase in time-on-page.
About
Frasers Property
Real Estate
APJ
Products
XP
SOLUTION
- Sitecore® Experience Platform™ (XP)
- Sitecore Email Experience Manager (EXM)