Women’s health champion raises bar with innovative app
Kimberly-Clark launches menstrual hygiene app to improve lives, drive engagement, spur sales, and build brand
Lauréat de la catégorie
Best Innovation with Emerging Technologies (Meilleure innovation avec des technologies émergentes)
For nearly 150 years, Kimberly-Clark’s (K-C) ingenuity, creativity, and understanding of consumer needs has led the world in providing personal care and paper-based essentials. Today, almost a quarter of the world’s population uses a K-C product every day, generating over $19B in sales. The company is regularly listed among the Fortune 500 and has approximately 40,000 employees.
projected consumer data increase
cut lead acquisition costs
bounce rates decrease