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Insights blog
shoes

Sitecore Experience Manager

Sitecore Discover

Perché il tuo e-commerce ha bisogno di segmentazione

Capire perché la segmentazione è ancora cruciale per il commercio di oggi e come farlo nel modo giusto

Lettura 6 min. Dan Olson
Insights blog
The changing face of customer data FT

Data

Omnichannel

Il volto mutevole dei dati sui clienti

Avere una visione a 360° dei tuoi clienti può davvero favorire l'offerta di esperienze eccezionali, online e offline. Ma come puoi sfruttare i vantaggi per tutta l'azienda?

Lettura 5 min. Jill Grozalsky Roberson
Insights blog
Modularize Content Blog FT

Content

Headless

Contenuti: modularli oppure no

Quando, dove e come modulare i contenuti

Lettura 8 min. Jose Santa Ana
Insights blog
Were Thrilled Blog FT

Content

Omnichannel

Siamo entusiasti di annunciare il rivoluzionario Sitecore Experience Edge

Affrontando il futuro a testa alta grazie all'offerta di contenuti headless scalabili, questo nuovo servizio disponibile sulla nostra piattaforma SaaS offre enormi vantaggi ai marketer e anche agli sviluppatori

Lettura 5 min. Jose Santa Ana
Insights blog
2022 Gartner Magic Quadrant for Personalization Engines

Personalization

Sitecore Personalize

What it means to be a Visionary in 2022 Gartner® Magic Quadrant™ for Personalization Engines this year

Understand why personalization requires a composable approach now more than ever

3 min David Schweer
Insights blog
Ecolab website homepage

Omnichannel

Commerce

Augmented reality and the future of shopping

Blurring the lines between physical and digital experiences, augmented reality is revolutionizing retail.

5 min read Fiona Hilliard
Insights blog

Customer Data Platform

Omnichannel

Why a CDP is key to omnichannel marketing success

The path to omnichannel success is paved with relevant interactions and personalized experiences – a customer data platform can help.

5 min read Fiona Hilliard
Insights blog
shoes

Sitecore Discover

Commerce

The rise of social commerce

The evolution of e-commerce and social media means brands need to show up for their customers on the platforms where they spend most of their time – and now expect to shop.

4 min read Fiona Hilliard
Insights blog
Ecolab website homepage

Customer Data Platform

Product - Connectors

Playing well with others is more important than ever

2 min read Chris Becwar
Insights blog
a woman having an online meeting

Customer Insights

Omnichannel

Faster, smarter business transformation with Content Hub

GP Strategies’ unique deployment of Sitecore Content Hub for fast, collaborative development of compelling digital learning programs is helping global organizations deliver excellence by transforming workforce enablement

5 min read Josh Ellyson
Insights blog
hand holding cubes

Sitecore Digital Asset Management

Sitecore Content Hub

How to structure your content for omnichannel success

Customers today expect seamless journeys across all channels, and marketers can meet these expectations easier by structuring their content for simple reuse and repurpose.

4 min read Ezgi Göçücü
Insights blog

Customer Data Platform

AI/Machine Learning

Understanding the CDP program lifecycle

The first of a two-blog series on “Organizing your CDP” program, this blog discusses the end-to-end CDP program lifecycle.

5 min read Elan Bair