Challenge

In two months:

• Create a website that reflects new brand identity
• Migrate thousands of assets across multiple countries and languages
• Completely revamp content, marketing, and analytics practices

Solution

• Upgrade to Sitecore Experience Manager
• Take advantage of Sitecore’s integration capabilities to tie together digital marketing ecosystem of web services and third-party tools

Result

• Launched in under two months
• Gained a 15% increase in web-generated MQLs
• 33% of site visitors actively engaged, with 72% improvement in click-throughs for targeted visitors
• 53% reduction in end-to-end manual processing of translations and content loading