How to gain quick wins and personalize successfully

Moving a personalization strategy from whiteboard diagrams to customer-facing programs requires discipline, know-how, and agility.

5 所要時間

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AIサマリー
INTRODUCTION

Prepare to win

STEP 1

Establish the right team

STEP 2

Start with a simple framework

STEP 3

Set your engagement values

STEP 4

Target segments for quick wins

STEP 5

Map their path

STEP 6

Prove your success

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