About Sitecore Business Optimization Strategies

The SBOS manifesto

We are passionate about what we do. Our manifesto shows who we are and what we believe in:

• We are marketing technologists at heart: We blend marketing and technology to increase the business value from digital channels.
• We believe you can’t do marketing if you aren’t data driven: Our first mission is to align digital goals with key business objectives so we can monitor performance and take actions that drive performance improvement.
• We start with the question of how to improve business performance: We search for the relationships between digital marketing goals and organizational objectives, then we use the drivers we find to improve business results.
• We always look for ways to improve: Marketing optimization is a continuous process that must evolve with new marketing channels and technology.
• We work with committed organizations: We strive to help organizations break through to higher levels of performance and achieve their goals. We want to work with people that have the same focus and energy we have.