リクエストしたページはご希望の言語ではご利用いただけません。

Lessons from Dollywood

How one of the world’s most famous theme parks uses context marketing to wow its visitors

Building strong digital relationships with millions of customers is challenging. It requires a lot of context about your audience – including who they are and what previous interactions they’ve had with your brand.

This ebook reveals how Dollywood started building digital relationships with all of its customers. By knowing who their customers were, what they were doing in the moment, and what their intentions were—Dollywood was able to build more intimate and valuable relationships.

Find out how Dollywood:

  • Connected and gathered data from various channels to optimize user journeys
  • Aligned digital goals with business objectives
  • Improved conversion through multivariate testing and analysis

Download the ebook and follow in the footsteps of Dollywood – a context marketing pioneer.

Register for your ebook

私は、Sitecoreが個人データをどのように収集し、処理し、共有するかを説明しているSitecoreプライバシーポリシーを読み、同意したうえで私の連絡先情報を提出します。私は、私のSitecoreブランドエクスペリエンスをSitecoreが最適化できるよう、Sitecoreプライバシーポリシーに従って私の個人データが処理されることに同意します。

近くのイベントを検索

現在地を使用

場所を変更

適用