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Digital transformation
Cirque du Soleil creates stunning digital experiences inspired by its live events
We spoke with Pierre-Luc Camirand, Director of Digital Customer Experience at Cirque du Soleil Entertainment Group, about the organization’s digital transformation.

Digital transformation
Forget resolutions, here are 5 ways to make a business impact in 2023
This year will present new challenges. Connecting with customers on their terms will be crucial. Double down on areas you can control to keep your brand on top.

Commerce
Digital transformation
Embarking on the modern e‑commerce migration Your companion to making the move from monolithic traditional commerce to agile composable platforms ready for the commerce challenges of today

Digital transformation
Finding balance: How General Mills built a scalable web strategy
At Sitecore Symposium 2022, General Mills and Paragon Consulting walked attendees through the processes involved in generalmills.com’s recent digital transformation.

AI/Machine Learning
Content
Elephant in the Room: Diversity in Digital Experience
Women of Sitecore put focus on key considerations for personalization, user testing, and AI during Sitecore Symposium 2022

Digital transformation
A business case for inclusive digital design
At Sitecore Symposium 2022, Siteimprove shared why digital accessibility is about more than humane obligations and legal requirements.

Digital transformation
Evaluating legacy to composable: United Airlines’ journey
At Sitecore Symposium 2022, United Airlines and Americaneagle.com presented how the airline moved from an all-in-one DXP to a composable approach.

Digital transformation
Powering Johnson Controls’ evolving global web program
During Sitecore Symposium 2022, Johnson Controls shared how Sitecore is helping empower its marketers to create and maintain measurable, world-class, customer-centric experiences.

Commerce
Digital transformation
SeaWorld evolves its digital experiences to maximize guest-driven revenue
Developers leveraged an incremental test-and-learn strategy to deliver measurable impact via a new mobile app, common design system, and refreshed web experience
Digital transformation
Honest takes on the future of tech
SiteChat is MEA’s first Podcast, a casual sit down for people in tech, to come together, connect and share common interest topics. In every episode, we will have a different host, connecting you with the most interesting experts in the industry. Our goal is to bring real discussions about the future of the tech industry and deliver a platform for leading experts to debate openly and honestly. Open debates allow listeners to gain perspectives of a variety of opinions and come to their own intellectual conclusions.