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Insights blog
shoes

AI/Machine Learning

Commerce

How AI, machine learning, and predictive analytics drive conversion

When applied in the right way, AI, machine learning, and predictive analytics help brands achieve truly transformative results.

4 min read Fiona Hilliard
Article
Women riding their bikes over a bridge

Commerce

Personalization

What is B2Me commerce?

Personalized marketing matters now more than ever. Brands need to shift from a conventional B2B approach and embrace B2Me.

7 min read
Guides
Manufacturers: 3 ways to revamp digital sales

AI/Machine Learning

Analytics

The customer privacy paradox

Mature your data program to ensure privacy and personalization

Insights blog

Personalization

AI/Machine Learning

How to organize your CDP program

The second blog in our two-part series, this blog focuses on organizational recommendations

5 min read Elan Bair
Insights blog

AI/Machine Learning

Analytics

Understanding the CDP program lifecycle

The first of a two-blog series on “Organizing your CDP” program, this blog discusses the end-to-end CDP program lifecycle.

5 min read Elan Bair
Insights blog
shoes

AI/Machine Learning

Commerce

Why your e-commerce needs segmentation

Understand why segmentation is still crucial for today's commerce and how to get it right

6 min read Dan Olson
Article
video call

Personalization

AI/Machine Learning

The data revolution in marketing

Integrating predictive analytics, AI, and machine learning unleashes significant — and in some ways astonishing — possibilities for organizations across industries.

13 min
Brochures

AI/Machine Learning

Commerce

Future Ready Manufacturing

Expert insights from Sitecore, CSR Limited and Deloitte

Insights blog

AI/Machine Learning

Digital experience

How AI-powered CDPs drive exceptional CX

A smart hub Customer Data Platform brings together data management, intelligence, and orchestration for reimagining the customer experience.

4 min read David Schweer
Webinar
City sky scraper

AI/Machine Learning

Analytics

Introduction to CDPs and the power of activated data

Power your marketing with first party data

Available on demand