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AI/Machine Learning
What is AI-powered search?
AI-powered search will radically change what machines can do at the bidding of both marketers and consumers
AI/Machine Learning
Content
Elephant in the Room: Diversity in Digital Experience
Women of Sitecore put focus on key considerations for personalization, user testing, and AI during Sitecore Symposium 2022
Personalization
AI/Machine Learning
Do your competitors have an unfair advantage?
Customer Experience (CX) is the next competitive battleground for marketers. It’s the final hurdle in a decades-long marketing race to win the consumer and keep them loyal.
AI/Machine Learning
Content
Gain competitive advantage using brilliant customer experiences
The path to long-term consumer loyalty starts with omnichannel customer data and 1:1 personalisation. It’s within your reach.
AI/Machine Learning
Content
Winning the Customer Experience Race
CX is the next competitive battleground for marketers. ^ It’s the final hurdle in a decades-long marketing race to win the consumer and keep them loyal.
AI/Machine Learning
Commerce
How AI, machine learning, and predictive analytics drive conversion
When applied in the right way, AI, machine learning, and predictive analytics help brands achieve truly transformative results.
Commerce
Personalization
What is B2Me commerce?
Personalized marketing matters now more than ever. Brands need to shift from a conventional B2B approach and embrace B2Me.
AI/Machine Learning
Analytics
The customer privacy paradox
Mature your data program to ensure privacy and personalization
Personalization
AI/Machine Learning
How to organize your CDP program
The second blog in our two-part series, this blog focuses on organizational recommendations
AI/Machine Learning
Analytics
Understanding the CDP program lifecycle
The first of a two-blog series on “Organizing your CDP” program, this blog discusses the end-to-end CDP program lifecycle.