To do this requires a unique culture capable of supporting diverse talent. We call our collaborative way of working blending, and it’s central to everything we do – allowing us to take ideas from strategy and concept to launch and evaluation as quickly and effectively as possible.
Whether in a single room or across our 40 offices worldwide, blending lets us cast the right people for the challenge. The perfect blend takes our clients further and faster on their digital journey, delighting customers on the way.
This approach embraces the creative tension between left brain and right brain. We believe that when you combine data and storytelling – when mathematicians and poets join forces – you get more powerful results.
All this means we’re well-equipped to meet the challenges of marketing to today’s sophisticated audiences. We help companies of all shapes and sizes decide What’s Next... and then we take them there.
DigitasLBi is a key element of Publicis.Sapient, the first purpose built platform designed to help clients address the digital transformation needs created by accelerating technology advances, the changing competitive landscape and the rise of the empowered consumer.
Publicis.Sapient was forged to address this challenge by fusing 2 paths to problem solving – Digital Solutions & Business/Technology Consulting. The platform is unique in combining the leading digital pioneers and thinkers of the past 20 years from Razorfish, SapientNitro, & DigitasLBi with the experienced business analysts, proven technology developers and deep industry experts of Sapient Consulting.
Client Director, Business Development Managed Services
Tel + 44(0)207 063 6822
MOB +44 (0)7976 863981