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It’s all in the detail. This has never been more true, as brands strive to deliver the personalized experiences customers expect.
The death of third-party cookies could have a big impact on companies who rely heavily on third-party data strategies. But this change is all about putting the customer first and that’s what Sitecore is all about too.
We’re looking to the future with first-party data and the future is bright. With a first-party data strategy, you can make the most of deeper customer insights, connected customer journeys, and intelligent personalization.