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Sitecore for retail

A digital advantage for exceptional customer experience

Connect and personalize omnichannel retail experiences

With shopper behavior changing rapidly, today's retailers need to unify the shopping experience. Every retail business has unique opportunities to innovate in-store and online, by bringing the best advancements to checkout processes and by using optimization tactics to boost sales and customer loyalty. It's time to execute a vision for truly personalized experiences that span all channels. 

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Create experiences that build customer loyalty

Bachman’s shifted its digital experience environment to a cloud-native SaaS platform. Their improved online experience and seamless ordering and fulfillment process has seen Bachman’s customers spend 11.47% longer on the website, with first-time website users increasing by 14.63%. Bachman’s has realized a 9.92% improvement in website conversion rates, with average order values growing by 6.31%. Website navigation has also been improved, with faster page load times making it easier for visitors to find and order the products they want.

A flower bouquet

Using Sitecore, JD Finish Line has developed a seamless, personalized product experience automatically, at every customer touch point and on any device including both the JD Sports and Finish Line apps. These initiatives have resulted in double digit increases in conversion rates through both search and product listing page (PLP) performance, ultimately driving higher customer engagement and loyalty. The company has seen a 24% increase in conversions on search and PLP when a returning customer clicks on recommended products, and average revenue by return visit have risen by 22%.

A basketball player in a chair in the desert with his sneakered foot propped on a mirrored basketball

Two weeks after implementing Sitecore Discover preview search and recommendations, Big Lots began to see a substantial return on their investment. Using the analytics features integrated into Sitecore Discover’s Commerce Engagement Platform, they could see impressive initial results. Conversion rates increased by 53%, site revenue increased by 61%, and revenue per visit increased by 45%.

man on sofa

Bachman’s shifted its digital experience environment to a cloud-native SaaS platform. Their improved online experience and seamless ordering and fulfillment process has seen Bachman’s customers spend 11.47% longer on the website, with first-time website users increasing by 14.63%. Bachman’s has realized a 9.92% improvement in website conversion rates, with average order values growing by 6.31%. Website navigation has also been improved, with faster page load times making it easier for visitors to find and order the products they want.

A flower bouquet

Using Sitecore, JD Finish Line has developed a seamless, personalized product experience automatically, at every customer touch point and on any device including both the JD Sports and Finish Line apps. These initiatives have resulted in double digit increases in conversion rates through both search and product listing page (PLP) performance, ultimately driving higher customer engagement and loyalty. The company has seen a 24% increase in conversions on search and PLP when a returning customer clicks on recommended products, and average revenue by return visit have risen by 22%.

A basketball player in a chair in the desert with his sneakered foot propped on a mirrored basketball

Two weeks after implementing Sitecore Discover preview search and recommendations, Big Lots began to see a substantial return on their investment. Using the analytics features integrated into Sitecore Discover’s Commerce Engagement Platform, they could see impressive initial results. Conversion rates increased by 53%, site revenue increased by 61%, and revenue per visit increased by 45%.

man on sofa

Innovative retail companies trust Sitecore

Sitecore OrderCloud

Future-proof your ecommerce strategy

Scalable, reliable, flexible technology that powers through every commerce bottleneck.

Frequently asked questions

  • What are the latest trends in the retail industry?

    Omnichannel retail, social commerce, sustainability, and experiential retail are all growing trends in the retail space. As interest in artificial intelligence (AI) and machine learning (ML) grows, more retail brands, including juggernauts like Amazon, IKEA, and Walmart, department stores like Macy’s and retail stores like Best Buy, Costco, and supermarkets such as Albertsons are looking to new technologies for greater personalization and to improve the omnichannel retail experiences that customers increasingly expect.

  • What is a supply chain?

    A supply chain is made up of all the raw materials that form a product and are then packaged for retail sale.

  • What role does social media play in retail marketing?

    Social media plays a critical role in brand awareness and customer feedback. Social media can also help the retail trade build relationships with influencers, which can in turn help them target key audiences more efficiently and with more personalized offerings. Social media functionalities and features drive audience engagement, lead generation, and support omnichannel strategies. 

STRONG DATA FOUNDATION

Connect and activate your data for engaging content and brilliant experiences

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Discover how we can transform your CX strategies and outcomes:

  • See how our solutions can help you create unforgettable digital connections with your customers
  • Explore with our experts, who will share our platform’s powerful features and capabilities
  • Learn why the right CDP solution will prepare you for the future of CX — composable

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