Total Customer Experience for Manufacturers
Digital experiences, made to order for manufacturing.
There is an ongoing shift in the manufacturing industry towards customer-centricity. Great customer experience is no longer a brand differentiator, but a ‘must have’ to remain competitive. Manufacturers that embrace customer centricity are better positioned to meet customer, partner, and distributor expectations, create long-lasting relationships and grow revenue. By investing in the Total Experience and using data to create relevant, personalized omnichannel experiences, you can connect with customers at every touchpoint across their journey.
Avanade’s all-encompassing approach combines Sitecore composable technology with in-depth technical Microsoft expertise to create a digital experience platform (DXP) that’s tailor-made for your business. We’ll deeply integrate just what your business needs with solutions for streamlined content, personalized experiences, and elevated commerce – underpinned by quality to deliver real impact at speed.
Put customers at the core of your manufacturing business.
Technology advancements, sustainability concerns, and the need to stand out in a competitive market is driving customer experience in manufacturing. Customers expect B2C experiences when engaging with B2B enterprises. Manufacturers that position themselves to meet these expectations stand to create long-lasting relationships that generate greater revenue and increase customer lifetime value.
Achieving Total Experience that delivers across commerce, marketing, sales, and service requires the tools to share content that addresses the needs of multiple decision makers – driving engagement across digital channels by providing the right information to the right visitors at the right time.
Avanade’s advisory, experience, and technology capabilities combine with the Sitecore stack and Microsoft integration to create a DXP that drives operational efficiencies and automation. So, manufacturers can rapidly deliver timely, personalized omnichannel experiences at every stage of the customer journey.
TX delivers value to the business and the customer
Improved retention
Data-driven insights
Automation efficiency
Sales support
Intelligent customer journeys
Align to Microsoft
Make TX your business advantage
Start your TX journey with Avanade’s support
1. Getting started
Tailored solutions begin with conversations. Discussing manufacturing trends, we'll help accelerate growth, focusing on customer needs. Schedule a 45-min stakeholder meeting for insights and demonstrated successes.
2. Discover
Join a half-day workshop for a chance to uncover opportunities and align your transformation with key business objectives. The roadmap will guide your Total Experience strategy, defining business case, vision, and expected ROI.
3. Prove the value
We will bring our experts together for a 4-6 week engagement – aimed at co-creating your experience strategy, business case and roadmap.
4. Manage and evolve
Going forward, we can manage the key systems that support your digital experience, evolving the platform based on KPIs and changing market and customer expectations.