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Sitecore Marketing Resource Management

Connect with the platform that meets all your marketing resource management needs. Sitecore Marketing Resource Management (MRM), part of the Sitecore Content Hub™, helps organize campaigns and content production.

Creative collaboration, smart production

  • Plan and schedule marketing activities — even complex, multi-layered ones
  • Align your marketing teams, processes, effectiveness, and outcomes
  • Empower marketing operations’ management and support their success
  • Offer each team member tailored features that address their unique role
  • Streamline collaboration between internal and external teams

Marketing planning perfected

Efficient planning is key to your organization’s marketing success.


Plan with proficiency

Plan your upcoming campaigns on the marketing calendar. Use metadata to accommodate complex schedules that span channels, markets, and brands.

Strategize for success

Collaboration and proofing tools help you develop budgets, campaign briefings, and strategic blueprints so your marketing teams can hit the ground running.

Keep management in the loop

Reporting to managers is made simple with dashboards that give insights into how all marketing activities and resources are being coordinated.

Content production handled

Organize your production planning with built-in project management tools.

Start off on the right foot

Use a pre-existing project template or build your project from scratch with chained and parallel activities, briefings, and deliverables.

No project too complex

Easily execute large and complex production jobs, including content and creative work that spans brands, markets, and languages.

Put the flow in workflow

Maintain a full view of your progress and your budget every step of the way. Help project managers drive greater efficiency through stage-gate workflows.

Day-to-day project management

Send out tasks to your team, then have project managers follow up and submit progress reports in Sitecore MRM dashboards.

Creative collaboration optimized

Streamline collaboration between internal and external teams with simplicity.

Collaborate on content

Work seamlessly among teams with productivity tools that include structured briefings, file sharing, online proofing, InDesign integration, and more.

Keep projects in sync

Review and approval tools help teams stay on top of their project status and know which creative version they are working on.

Work as one team

Marketers, product managers, copywriters, and external agencies, along with translation and production services, operate as one streamlined team via collaboration tools.