Provide unique experiences for each customer
Combined data and machine learning deepen customer insight and power engaging, timely, and consistent personalized experiences for every visitor on every device.
POWERING UNFORGETTABLE DIGITAL EXPERIENCES
Sitecore Experience Platform
Create connections, drive conversions, and foster loyalty. With customer data, analytics, AI, marketing automation, and more, the Sitecore Experience Platform™ is your digital marketing hub — standing alone or integrated with your stack.
Comprehensive digital marketing
Make lasting connections with your customers
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Simplified content creation
Create and edit content with ease using our WYSIWYG experience editor and drag-and-drop interface. Reduce reliance on IT, with a simple and intuitive platform.
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Personalization at scale
Aggregating data from profiles, interactions, behaviors, and activities, the 360° view of each customer empowers cross-channel personalization at scale.
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ML-based analytics, testing, & optimization
Let XP do the work. Collect interaction data and generate actionable insights with machine learning across analytics, testing, and optimization.
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Campaign & marketing automation
Increase conversions and engagement, speed time to market, and reduce the cost of acquisitions with intuitive campaign creation and marketing automation.
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Omnichannel delivery
Deliver personalized experiences across multiple sites, locations, and languages — on any channel, device, or touchpoint.
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WEBINAR
Your data is talking – are you listening?
Marketers are facing increased demands as we enter a cookieless world. Leveraging first-party data gives you the tools to personalize customer experiences and create meaningful emotional connections. Watch now
Leading brands use Sitecore XP to power their digital experiences
Sitecore Experience Platform
The all-in-one solution for world-class digital experiences
Perfect customer journeys with Path Analyzer
Visualize the paths that draw customers to the most valuable interactions. Path Analyzer maps the optimal content and journey components and indicates where to test, optimize, and adjust.
Full data view of customer’s interactions
Alongside intuitive dashboards, drill-down insights, graphs, and reports, Sitecore's unique reporting metric, Engagement Value, improves marketing decisions.
Horizon seamlessly combines editing and design
Our next-generation editor, Horizon provides an intuitive WYSIWYG interface — streamlining the in-page editing experience for quick builds and delivery.
Manage your contacts for personalization
Target customers by creating segmented lists for Sitecore Email Experience Manager and other marketing automation campaigns.
Test variations to determine the best experience
Test components, versions of a page, or entire page layouts with A/B and multivariate tests — which cycle through various component combinations to determine the winning ones.
The end-to-end Sitecore solution — getting the digital experience right.
Content Hub
Take charge of your entire content lifecycle. Sitecore Content Hub™ unifies content planning, production, collaboration, and management with a single, integrated solution.
OrderCloud
Sitecore OrderCloud™ is a composable commerce solution that supports custom e-commerce experiences, order management, and marketplace applications.