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Ho Ho Yolo: 2021 Holiday Trends Report

How US marketers are approaching the 2021 holiday shopping season.

Get the insight that matters

US marketers recognize the urgency for their brands to connect with consumers and maximize the opportunities the 2021 holiday shopping season will bring.

Our research conducted with Advanis reveals what 400 US marketers are planning this year as we drive toward a vital time for many businesses:

  • Why a tough past year now means 41% of US marketers feel the holiday season is make or break for their businesses

  • Why only 60% of US marketers expect to offer a Black Friday offer

  • The key to creating experiences that consumers want, wherever they happen

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