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GUIDE

Calibrating the Sitecore Engagement Value Scale: Optimizing goal conversions

Align your digital strategy with your organizational goals.

Thanks to powerful new tools, today’s marketers can easily roll out digital experiences that would have required developer support only a couple of years ago.

In this context, it’s even more critical for marketers to ensure their digital tactics and strategies are aligned with their organization’s goals. We’ve created a guide, “Calibrating the Sitecore Engagement Value Scale: Optimizing goal conversions,” to help you do just that, including deep dives into:

  • Goals and their value in Sitecore
  • The strategic values framework
  • Engagement Value Score planning

Fill in the form to download “Calibrating the Sitecore Engagement Value Scale: Optimizing goal conversion” to learn more.

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