The Trends in Personalization
This time, it’s personalized
Marketing leaders from across the globe have given us their views on personalization – and they didn’t disappoint.
With opinions gathered from five different regions and over 15 different sectors, we gained deep insight into brands’ ability to offer tailored experiences.
- Explore the attitudes of more than 350 C-suite executives and marketing leaders
- Find out why the biggest barrier to personalization isn’t data quality
- Discover the biggest priorities for marketing departments