Follow our recommended approach to prepare your organization for Personalization quick wins and a roadmap for future actions.
Our expert explains where to start when implementing Personalization.
Learn to build a strategic objectives framework from strategic theme to digital goals.
Use this worksheet to create a strategic objectives framework perfectly crafted for your businesses needs.
Discover the value of creating an Engagement Value Scale based on digital goals.
Learn to create an Engagement Value Scale focused on the quality of your site interactions.
Use this worksheet when creating an Engagement Value Scale.
Discover our recommended approach for deciding which customers you are personalizing for.
Learn how to identify and evaluate the most important customer segments to personalize for.
Use this practical worksheet to guide a group session to identify and prioritize customer segments.
This video introduces the Personalization roadmap to support identifying Personalization quick wins.
Find out how to establish your tactics for quick win scenarios and a high-level roadmap to success.
Use this worksheet to help your team map out Personalization quick wins and future actions.
An information sheet which outlines the right mix of people needed to ensure the implementation of a successful Personalization strategy.
Watch an overview of data points and analytics where our expert demonstrates personalization data points and analytics reports available in Sitecore
Watch an overview of testing and personalization where our expert explains the testing options available in Sitecore that enable personalization
Watch an demonstration of goals and engagement value where our expert demonstrates how to set up goals and assign engagement value in Sitecore
Watch a demonstration of profiles and pattern cards where our expert demonstrates how to use profile cads and pattern matches for Sitecore personalization
Watch a demonstration of Sitecore campaigns where our expert demonstrates how to setup and report on campaign-based personalization
Watch a demonstration of personalization where our expert demonstrates how to configure personalization scenarios in Sitecore
Watch a demonstration of content testing where our expert demonstrates how to configure content testing and analyze performance in Sitecore