CHALLENGE
Sites were outdated and disjointed
- Important systems weren’t integrated
- Data was stranding into silos
- Spotty and inconclusive analytics
- Legacy system required constant maintenance taking valuable resources away from core mission
- No means to consolidate users’ data or utilize it to encourage engagement
SOLUTION
Solutions used
- Sitecore Experience Platform (XP)
- Sitecore Experience Manager (XM)
- Sitecore Experience Database (xDB)
- Sitecore Experience Analytics Tools (xAnalytics, Path Analyzer, xProfile)
- Deployment of Sitecore on Microsoft Azure (IaaS)
OUTCOME
25% increase in page views
- 40% increase in sessions
- 39% increase in online donations (equating to millions of meals for children in need)
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