Learn how to develop content for every stage of the customer journey to deliver the best, personalised, digital customer experience
Available on demand
In this webinar, we will be exploring how to develop content for every stage of the customer journey to deliver the best, personalised, digital customer experience. We will discuss:
Creating content for every stage of the customer journey
Rewiring your content creation and distribution process across channels
Meeting the high-volume content needs of your personalisation strategy
Upali Dasgupta is the regional marketing director for Sitecore in Asia. She leads the regional marketing strategy, partnering with sales to create demand, increase product adoption and create brand awareness for Sitecore and its suite of products. She has over 14 years of experience across brand, product and field marketing in the technology and telecom verticals.
George’s only interesting skill is understanding how customer experiences can build competitive advantage. This has led him to work on digital strategy with tremendous brands and governments. Having lived in the UK, Europe, Middle East, India, Australia, & Malaysia, he is particularly fascinated about how ‘digital transformation’ varies across cultures. He is also a Sitecore MVP, published author, recovering-politician, and a stunningly mediocre triathlete. He lives with his wife, kids, and dog in Dubai, UAE
