WEBINAR
Panel Discussion: Prioritising digital experiences
Learn what drives a great digital experience, and how brands are evolving to meet the demands of the connected customer.
Sitecore and Ecosystm surveyed over 500 digital decision-makers across the Asia Pacific region to discover how organisations are evolving to meet the demands of the connected customer.
Hear from Ecosystm, AKQA and Sitecore experts as they discuss the maturity of businesses in ASEAN regarding the digital experience they offer customers and employees, and the steps you should take to improve the digital experience your own organisation offers.
Meet the speakers
Eric Orton
Executive Technology Director
AKQA
Eric leads AKQA’s diverse suite of technology practices. Over the past 10 years, Eric has been the trusted advisor to AKQA clients including Bunnings, NAB, Bridgestone, Coles and Foodstuffs New Zealand. Eric specialises in Experience Led Transformations, marrying the right technology, team and governance approaches to create business value generating experiences and move businesses forward.
Tim Sheedy
Principal Advisor
Ecosystm
Tim brings more than 20 years of experience in designing and implementing Cloud, AI, CX and Automation strategies to the Ecosystm network, to support businesses in their IT decisions. In his previous role, Tim spent 12 years at Forrester Research, most recently as a Principal Analyst, helping IT leaders improve their digital capabilities. Prior to this, he was Research Director for IT Solutions at IDC in Australia, where he assisted IT vendors in designing solutions to better fit market requirements and IT buyers in improving the effectiveness of their IT functions. Beyond the office, Tim boasts an international reputation as an entertaining and informative public speaker on the key trends in the IT market. Tim graduated from the University of Technology Sydney with a BA majoring in Marketing and Research. In his free time, Tim enjoys playing football (badly!) and tennis and watching rugby. But while he may enjoy that, he spends most of his time driving his two children to various sporting and social activities.
Alison Sainsbury
Director, Value Engineering & Business Optimisation, APJ
Sitecore
With over 20 years’ experience in digital, Alison Sainsbury joined Sitecore in 2018 after 15 years' experience in digital transformation on the customer side. Since that time, Alison has worked with customers and partners across the region to help achieve remarkable results from Sitecore's optimisation capabilities. Alison is a passionate digital marketer with a focus on finding practical, achievable digital optimisation tactics which deliver value to a business, and she believes strongly in enabling others to achieve by transferring knowledge and skills.
Upali Dasgupta
Marketing Director, Asia
Sitecore
Upali Dasgupta is the regional marketing director for Sitecore in Asia. She leads the regional marketing strategy, partnering with sales to create demand, increase product adoption and create brand awareness for Sitecore and its suite of products. She has over 14 years of experience across brand, product and field marketing in the technology and telecom verticals.