Build the business case for your personalization strategy
Available on demand
Continuing from our last session’s focus on defining digital goals and tactics to support your overall strategy, we now invite you to learn how to build the business case for your personalization strategy.
Learn how to develop a clear quantified perspective on the benefits and return on investments available from your personalization initiative, helping you to get buy-in and build consensus from stakeholders across your organization and to get sign off from ultimate decisions makers and budget holders.
Join this session to kick start you business case for personalization with the opportunity to ask our experts your insightful questions.
About the presenter
Jannik Devantier
Director of Business Optimization & Value Engineering, EMEA
Director of Business Optimization & Value Engineering, EMEA
Sitecore
Jannik draws on over 10 years of experience to help organisations successfully adopt, adapt and transform their marketing functions. He leads a team of highly skilled business and digital consultants supporting brands taking a personalised, digital-first approach. Jannik helps organisations increase Customer Experience maturity, evolve their processes and organisational strategies as well as business value.