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Challenge_1

Challenge

  • Revitalize connection with existing members, attract new audiences
  • Streamline emails with more timely, targeted communications
  • Better leverage the wealth of customer information the company collects
  • Personalize digital engagements, drive effective new marketing campaigns

Result_3

Result

  • Increase web traffic 20%
  • Increase membership 15%
  • Speed time to market 20%

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