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HSBC CMB (commercial bank)

HSBC UK saw a large increase in leads with Sitecore

金融服务 EMEA

Honorable Mention

Best Digital Experience Transformation
HSBC-Hero

About

HSBC Commercial Banking uses relationship managers and digital capabilities to connect businesses with opportunities by: meeting customers’ financial needs, providing trade and treasury services, and enabling access to products and services. Analog Folk created a new customer-centric and data-led experience to start learning customer behaviors, in order to determine future product releases and new content development — ultimately positioning HSBC Commercial Banking as a partner to SME businesses and corporates.

45%

lead increase in Canada

15%

lead increase in Australia

5x

more likely to express interest in contacting HSBC

Analog Folk

Silver Solution Partner

AnalogFolk is a global digital agency, with a focus on technology, independently owned since 2008. Our mission is to use digital technology to make the analog world better – creating more intuitive customer journeys, enabling more customer-led uses of data, integrating seamless tech and building breakthrough campaigns.