洞察

Sitecore conducted a 2023 holiday expectations survey to understand how shoppers plan to shop. Here’s what you need to know to develop a winning holiday strategy.

At Sitecore DX 2023 Minneapolis we’ve announced Sitecore is increasing access to generative AI capabilities. Here’s how this continued collaboration with Microsoft enables our customers to deliver highly personalized, channel-less engagement.

Making the move toward responsible and ethical artificial intelligence

What companies and organizations should know about AI bias, its impact, and why it happens.

Sitecore Personalize and generative AI: Unveiling the future of digital marketing

How to drive greater impact and attract the right audience with your AI-generated content.

Sitecore’s first DX event in North America brought together hundreds of attendees ready to accelerate their journey to a cloud-based SaaS solution

Women of Sitecore put focus on key considerations for personalization, user testing, and AI during Sitecore Symposium 2022

When applied in the right way, AI, machine learning, and predictive analytics help brands achieve truly transformative results.

The second blog in our two-part series, this blog focuses on organizational recommendations

The first of a two-blog series on “Organizing your CDP” program, this blog discusses the end-to-end CDP program lifecycle.

Understand why segmentation is still crucial for today's commerce and how to get it right