目录
Quick insight
Consumers are using an average of almost six touchpoints, with almost 50% regularly using more than four. Consistency of content is expected across each and every one.
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Chapter 1
All about a traditional digital experience platform (DXP)
Discover everything you need to know about a traditional DXP. How it can help you to deliver personalized and connected experiences, and why this is the key to unlocking the perfect path to your customer.
